MNEs in the CEECs : shaping the microeconomic architecture of States in the context of EU integration : the cases of Unilever, Nestlé and InBev

Resource Information

The work MNEs in the CEECs : shaping the microeconomic architecture of States in the context of EU integration : the cases of Unilever, Nestlé and InBev represents a distinct intellectual or artistic creation found in European University Institute Library. This resource is a combination of several types including: Work, Language Material, Books.

Label

MNEs in the CEECs : shaping the microeconomic architecture of States in the context of EU integration : the cases of Unilever, Nestlé and InBev

Title remainder

shaping the microeconomic architecture of States in the context of EU integration : the cases of Unilever, Nestlé and InBev

Statement of responsibility

Yordanka Chobanova

Creator

• Chobanova, Yordanka, 1980-

Contributor

• European University Institute, Department of Political and Social Sciences

Subject

• Food industry and trade -- Europe, Eastern
• International business enterprises -- Europe, Eastern

Language

eng

Summary

This dissertation analyzes the level of embeddedness of Multinational Enterprises (MNEs) in Central and Eastern Europe (CEE). MNEs are discussed as they link the economy of the host country with the global economy by their regional and global networks. The expansion and successful embeddedness of West European multinational firms is crucial for the industrial integration of CEECs into the EU. The focus of the study is on the largest food processing companies, which invested in the region - namely Nestlé, Unilever and InBev. The dissertation discusses the motives of investment and the entry strategies of food MNEs, outlines their contribution to the local development and stresses the national actors as forces to embedded FDI. The research discovered that EU membership facilitated the processes of global reorganizations of Nestlé, Unilever and InBev in CEE. All of the three MNEs, which form the object of this research, closed partially or completely plants all over CEE (and Western Europe). Hence, in a liberal trade regime it is very difficult to talk about long-term embeddedness of MNEs. It seems that the global strategies of the companies and the size of the market are the factor, which pre-determines the level of embeddedness of food MNEs in a certain economy and not so much the national actors and institutions

Member of

• EUI PhD theses

Cataloging source

IT-FiEUI

Dissertation note

Thesis (Ph. D.)--European University Institute (SPS), 2007.

Illustrations

illustrations

Index

no index present

Literary form

non fiction

Nature of contents

theses

Series statement

• EUI PhD theses
• EUI theses