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The Resource A social history of contemporary democratic media, Jesse Drew

A social history of contemporary democratic media, Jesse Drew

Creator
Summary
"The last few decades have helped dispel the myth that media should remain driven by high-end professionals and market share. This book puts forward the concept of "communications from below" in contrast to the "globalization from above" that characterizes many new developments in international organization and media practices. By examining the social and technological roots that influence current media evolution, Drew allows readers to understand not only the Youtubes and Facebooks of today, but to anticipate the trajectory of the technologies to come. Beginning with a look at the inherent weaknesses of the U.S. broadcasting model of mass media, Drew outlines the early 1960s and 1970s experiments in grassroots media, where artists and activists began to re-engineer electronic technologies to target local communities and underserved audiences. From these local projects emerged national and international communications projects, creating production models, social networks and citizen expectations that would challenge traditional means of electronic media and cultural production. Drew's perspective puts the social and cultural use of the user at the center, not the particular media form. Thus the structure of the book focuses on the local, the national, and the global desire for communications, regardless of the means"--
Language
eng
Work
Publication
Extent
xii, 224 pages
Contents
  • Introduction 1. The Rise and Fall of the Broadcasting Model 2. The DIY Aesthetic and Local Media 3. Networking the Global Community 4. Labor Communications in the New Global Economy 5. The Fight over Content 6. The Shape of Things to Come
Isbn
9780415659321
Instance
Label
A social history of contemporary democratic media
Title
A social history of contemporary democratic media
Statement of responsibility
Jesse Drew
Creator
Subject
Language
eng
Summary
"The last few decades have helped dispel the myth that media should remain driven by high-end professionals and market share. This book puts forward the concept of "communications from below" in contrast to the "globalization from above" that characterizes many new developments in international organization and media practices. By examining the social and technological roots that influence current media evolution, Drew allows readers to understand not only the Youtubes and Facebooks of today, but to anticipate the trajectory of the technologies to come. Beginning with a look at the inherent weaknesses of the U.S. broadcasting model of mass media, Drew outlines the early 1960s and 1970s experiments in grassroots media, where artists and activists began to re-engineer electronic technologies to target local communities and underserved audiences. From these local projects emerged national and international communications projects, creating production models, social networks and citizen expectations that would challenge traditional means of electronic media and cultural production. Drew's perspective puts the social and cultural use of the user at the center, not the particular media form. Thus the structure of the book focuses on the local, the national, and the global desire for communications, regardless of the means"--
Member of
Assigning source
Provided by publisher
Cataloging source
DLC
http://library.link/vocab/creatorDate
1955-
http://library.link/vocab/creatorName
Drew, Jesse
Index
index present
Literary form
non fiction
Nature of contents
bibliography
Series statement
Routledge research in cultural and media studies
Series volume
50
http://library.link/vocab/subjectName
  • Citizen journalism
  • Social media
  • Digital media
  • Local mass media
  • Mass media
Label
A social history of contemporary democratic media, Jesse Drew
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 189-206) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent.
Contents
Introduction 1. The Rise and Fall of the Broadcasting Model 2. The DIY Aesthetic and Local Media 3. Networking the Global Community 4. Labor Communications in the New Global Economy 5. The Fight over Content 6. The Shape of Things to Come
Control code
FIEb1759389x
Dimensions
24 cm.
Extent
xii, 224 pages
Isbn
9780415659321
Media category
unmediated
Media MARC source
rdamedia.
Media type code
  • n
System control number
(OCoLC)798061894
Label
A social history of contemporary democratic media, Jesse Drew
Publication
Bibliography note
Includes bibliographical references (pages 189-206) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent.
Contents
Introduction 1. The Rise and Fall of the Broadcasting Model 2. The DIY Aesthetic and Local Media 3. Networking the Global Community 4. Labor Communications in the New Global Economy 5. The Fight over Content 6. The Shape of Things to Come
Control code
FIEb1759389x
Dimensions
24 cm.
Extent
xii, 224 pages
Isbn
9780415659321
Media category
unmediated
Media MARC source
rdamedia.
Media type code
  • n
System control number
(OCoLC)798061894

Subject

Member of

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