European University Institute Library
American Marketing Association
Type
http://bibfra.me/vocab/lite/Organization
Label
American Marketing Association
Name
American Marketing Association
Actions
Share resources by the Organization
Incoming Resources
Contributor of
7
Journal of marketing research
Dictionary of marketing terms, Peter D. Bennett, editor
Marketing research, a quarterly business management publication of the American Marketing Association
Emerging perspectives on services marketing, edited by Leonard T. Berry, G. Lynn Shostack, Gregory D. Upah
Journal of international marketing
Journal of public policy & marketing
Journal of marketing
Creator of
2
Journal of marketing
Journal of marketing research
Link Analysis