European University Institute Library

Business rhetoric in German novels, from Buddenbrooks to the global corporation, Ernest Schonfield

Label
Business rhetoric in German novels, from Buddenbrooks to the global corporation, Ernest Schonfield
Language
eng
Index
index present
Literary Form
non fiction
Main title
Business rhetoric in German novels
Medium
electronic resource
Nature of contents
dictionaries
Oclc number
1040072203
Responsibility statement
Ernest Schonfield
Series statement
Studies in German literature, linguistics, and cultureCambridge Social Sciences eBooks
Sub title
from Buddenbrooks to the global corporation
Summary
Argues on the evidence of nine major German novels that literature and business have in common a reliance on language, understood in a creative, performative, and rhetorical sense.--, Provided by publisher
Content
Mapped to