Bibliograph

Open evaluation, integrating users into the selection of new product ideas, Jörg Haller ; mit einem Geleitwort von Kathrin M. Möslein

Type

Label

Open evaluation, integrating users into the selection of new product ideas, Jörg Haller ; mit einem Geleitwort von Kathrin M. Möslein

Language

eng

Illustrations

illustrations

Index

no index present

Literary Form

non fiction

Main title

Open evaluation

Nature of contents

bibliography

Oclc number

1088466656

Responsibility statement

Jörg Haller ; mit einem Geleitwort von Kathrin M. Möslein

Series statement

Markets and organisations, 3

Sub title

integrating users into the selection of new product ideas

Summary

"Selecting new product or service ideas that are worthwhile to be exploited has always been a major challenge to firms of all kinds. Recent developments, however, add a new facet to the evaluation challenge. Initiatives such as innovation contests, in which interested users may submit their ideas or solutions to firm relevant problems, frequently lead to several tens of thousands of submissions. Consequently, solutions are needed that help identifying the most promising ideas. Jörg Haller proposes a potential solution: open evaluation. Based on both qualitative and quantitative research, the author examines design options, strategies, and the capacity of open evaluation to efficiently and effectively support decision-making for innovation"--provided by publisher

Table Of Contents

Part I. Introduciong open evaluation -- The Evaluation Challenge -- Defining Open Evaluation -- Structure of Thesis -- Part II. Exploring the design of open evaluation -- Needs and Objectives of Research -- A Framework for Open Evaluation -- Understanding the Context of Open Evaluation -- Method and Data -- The Design Elements of Open Evaluation -- The Dominant Design of Open Evaluation -- Part III. Identifying objectives and key factors influencing open evaluation -- Needs and Objectives of Study -- Method and Data -- Objectives of Open Evaluation : the Six E's -- Key Factors Influencing the Output of Open Evaluation -- Discussion -- Part IV. Assessing the value of open evaluation -- Needs and Objectives of Study -- Theoretical Background -- Method and Data -- The Value of Open Evaluation -- Discussion -- Part V. Discussing how to make the crowd your jury -- Summary of Studies and Contribution -- Managerial Implications -- Future Research

Creator