Bibliograph

Doing focus groups, Rosaline Barbour

Type

Label

Doing focus groups, Rosaline Barbour

Language

eng

Bibliography note

Includes bibliographical references and index

Illustrations

illustrations

Index

index present

Literary Form

non fiction

Main title

Doing focus groups

Medium

electronic resource

Nature of contents

bibliographydictionaries

Oclc number

1224901831

Responsibility statement

Rosaline Barbour

Series statement

SAGE research methodsQualitative research kit

Summary

Focus groups are a popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analyzing data. This is a perfect how-to introduction to getting the most out of your focus group research.--, Provided by publisher

Target audience

specialized

Creator