European University Institute Library

Amazon, how the world's most relentless retailer will continue to revolutionize commerce, Natalie Berg, Miya Knights

Label
Amazon, how the world's most relentless retailer will continue to revolutionize commerce, Natalie Berg, Miya Knights
Language
eng
Bibliography note
Includes bibliographical references and index
Index
index present
Literary Form
non fiction
Main title
Amazon
Nature of contents
bibliography
Oclc number
1057765370
Responsibility statement
Natalie Berg, Miya Knights
Sub title
how the world's most relentless retailer will continue to revolutionize commerce
Table Of Contents
It's an Amazon world -- Why Amazon is not your average retailer : introduction to retail strategy -- The prime ecosystem: redefining loyalty for today's modern shopper -- Retail apocalypse: reality or myth? -- End of pure-play e-commerce : Amazon's transition to bricks and mortar retailing -- Amazon's grocery ambitions : creating a platform to sell you everything else -- Amazon's whole foods market : a brave new era -- A private label juggernaut : here comes the squeeze -- Technology and frictionless retail -- AI and voice: the new retail frontier -- Store of the future : how digital automation will enrich the customer experience -- Shifting from transactional to experiential -- Retail fulfilment : winning the customer over the final mile -- The last-mile infrastructure -- Conclusion: peak Amazon?
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Contributor
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