Bibliograph

Web survey methodology, Mario Callegaro, Katja Lozar Manfreda & Vasja Vehovar

Type

Label

Web survey methodology, Mario Callegaro, Katja Lozar Manfreda & Vasja Vehovar

Language

eng

Bibliography note

Includes biblographical references (pages 268-299) and index

Illustrations

illustrations

Index

index present

Literary Form

non fiction

Main title

Web survey methodology

Nature of contents

bibliography

Oclc number

912238084

Responsibility statement

Mario Callegaro, Katja Lozar Manfreda & Vasja Vehovar

Summary

'Web survey methodology' guides the reader through the past fifteen years of research in web survey methodology. It both provides practical guidance on the latest techniques for collecting valid and reliable data and offers a comprehensive overview of research issues. Core topics from preparation to questionnaire design, recruitment testing to analysis and survey software are all covered in a systematic and insightful way. The reader will be exposed to key concepts and key findings in the literature, covering measurement, non-response, adjustments, paradata, and cost issues. The book also discusses the hottest research topics in survey research today, such as internet panels, virtual interviewing, mobile surveys and the integration with passive measurements, e-social sciences, mixed modes and business intelligence.--, Provided by publisher

Table Of Contents

1. Survey research and web surveys -- 2. Pre-fielding -- 3. Fielding -- 4. Post-fielding -- 5. Selected topics in web survey implementation -- 6. Broader context of web surveys -- 7. Future of web surveys -- 8. Conclusions

Contributor

Creator