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The Resource The social media manifesto, Jed Hallam

The social media manifesto, Jed Hallam

Label
The social media manifesto
Title
The social media manifesto
Statement of responsibility
Jed Hallam
Creator
Subject
Genre
Language
eng
Cataloging source
StDuBDS
http://library.link/vocab/creatorName
Hallam, Jed
Dewey number
  • 658.872
  • 658
Index
index present
Literary form
non fiction
http://library.link/vocab/subjectName
  • Internet marketing
  • Telemarketing
  • Social media
Label
The social media manifesto, Jed Hallam
Instantiates
Publication
Bibliography note
Includes index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
txt
Content type MARC source
rdacontent.
Contents
Introduction : the death of 'brand'. -- Embracing convergence. -- Embracing complexity. -- The role of data. -- An introduction to social business. -- Leadership. -- Marketing and advertising. -- Public relations. -- Sales. -- Research and development. -- Human resources. -- Customer service. -- Leadership (redux). -- Conclusion
Control code
FIEb17205098
Dimensions
24 cm.
Extent
xv, 163 pages
Isbn
9781137271419
Media category
unmediated
Media MARC source
rdamedia.
Media type code
n
System control number
  • (Uk)016135742
  • (StEdALDL)1/2852071
  • (OCoLC)798059582
Label
The social media manifesto, Jed Hallam
Publication
Bibliography note
Includes index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
txt
Content type MARC source
rdacontent.
Contents
Introduction : the death of 'brand'. -- Embracing convergence. -- Embracing complexity. -- The role of data. -- An introduction to social business. -- Leadership. -- Marketing and advertising. -- Public relations. -- Sales. -- Research and development. -- Human resources. -- Customer service. -- Leadership (redux). -- Conclusion
Control code
FIEb17205098
Dimensions
24 cm.
Extent
xv, 163 pages
Isbn
9781137271419
Media category
unmediated
Media MARC source
rdamedia.
Media type code
n
System control number
  • (Uk)016135742
  • (StEdALDL)1/2852071
  • (OCoLC)798059582

Library Locations

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      43.803074 11.283055
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