Coverart for item
The Resource Presidential campaigning in the Internet age, Jennifer Stromer-Galley, (electronic resource)

Presidential campaigning in the Internet age, Jennifer Stromer-Galley, (electronic resource)

Label
Presidential campaigning in the Internet age
Title
Presidential campaigning in the Internet age
Statement of responsibility
Jennifer Stromer-Galley
Creator
Subject
Language
eng
Summary
Presidential candidates and their campaigns in the United States are fully invested in the use of social media. Yet, since 1996 presidential campaigns have been experimenting with ways to use digital communication technologies on the Internet to their advantage. This text tells the stories of the practices of campaigning online between 1996 and 2016, looking at winners and also-rans. The stories provide rich details of the factors that contribute to the success or failure of candidates, including the influence of digital media. The stories also show how political campaigns over six election cycles transitioned from the paradigm of mass media campaigning, to networked campaigning, and finally to mass-targeted campaigning.--
Assigning source
Provided by publisher
http://library.link/vocab/creatorName
Stromer-Galley, Jennifer
Illustrations
illustrations
Index
index present
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Series statement
Oxford scholarship online.
http://library.link/vocab/subjectName
  • Political campaigns
  • Political campaigns
  • Internet in political campaigns
  • Presidents
Target audience
specialized
Label
Presidential campaigning in the Internet age, Jennifer Stromer-Galley, (electronic resource)
Link
https://eui.idm.oclc.org/login?url=http://dx.doi.org/10.1093/oso/9780190694043.001.0001
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier.
Content category
text
Content type MARC source
rdacontent
Control code
EDZ0002078006
Extent
1 online resource
Form of item
online
Governing access note
Use of this electronic resource may be governed by a license agreement which restricts use to the European University Institute community. Each user is responsible for limiting use to individual, non-commercial purposes, without systematically downloading, distributing, or retaining substantial portions of information, provided that all copyright and other proprietary notices contained on the materials are retained. The use of software, including scripts, agents, or robots, is generally prohibited and may result in the loss of access to these resources for the entire European University Institute community
Isbn
9780190694081
Media category
computer
Media MARC source
rdamedia
Other physical details
illustrations (black and white).
Specific material designation
remote
System control number
(OCoLC)1114608650
Label
Presidential campaigning in the Internet age, Jennifer Stromer-Galley, (electronic resource)
Link
https://eui.idm.oclc.org/login?url=http://dx.doi.org/10.1093/oso/9780190694043.001.0001
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier.
Content category
text
Content type MARC source
rdacontent
Control code
EDZ0002078006
Extent
1 online resource
Form of item
online
Governing access note
Use of this electronic resource may be governed by a license agreement which restricts use to the European University Institute community. Each user is responsible for limiting use to individual, non-commercial purposes, without systematically downloading, distributing, or retaining substantial portions of information, provided that all copyright and other proprietary notices contained on the materials are retained. The use of software, including scripts, agents, or robots, is generally prohibited and may result in the loss of access to these resources for the entire European University Institute community
Isbn
9780190694081
Media category
computer
Media MARC source
rdamedia
Other physical details
illustrations (black and white).
Specific material designation
remote
System control number
(OCoLC)1114608650

Library Locations

    • Badia FiesolanaBorrow it
      Via dei Roccettini 9, San Domenico di Fiesole, 50014, IT
      43.803074 11.283055
Processing Feedback ...