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The Resource Persuasion in society, Herbert W. Simons, Jean G. Jones

Persuasion in society, Herbert W. Simons, Jean G. Jones

Label
Persuasion in society
Title
Persuasion in society
Statement of responsibility
Herbert W. Simons, Jean G. Jones
Creator
Contributor
Author
Subject
Language
eng
Cataloging source
DLC
http://library.link/vocab/creatorDate
1935-
http://library.link/vocab/creatorName
Simons, Herbert W.
Illustrations
illustrations
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
Jones, Jean
http://library.link/vocab/subjectName
  • Persuasion (Psychology)
  • Persuasion (Rhetoric)
Label
Persuasion in society, Herbert W. Simons, Jean G. Jones
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 540-541) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent.
Contents
Understanding persuasion -- The study of persuasion -- The psychology of persuasion : basic concepts and principles -- Persuasion broadly considered -- The coactive approach -- Coactive persuasion -- Resources of communication -- Framing and reframing -- Cognitive shorthands -- Reasoning and evidence -- Context for persuasion -- Going public : delivering a presentation that persuades -- Persuasive campaigns -- Staging political campaigns -- Analyzing product advertising -- Talking through differences : persuasion in social conflicts -- Leading social movements -- More about ethics
Control code
FIEb16924332
Dimensions
25 cm.
Edition
Second edition.
Extent
xxx, 554 pages
Isbn
9780415965132
Media category
unmediated
Media MARC source
rdamedia.
Media type code
  • n
Other physical details
illustrations
System control number
(OCoLC)178206970
Label
Persuasion in society, Herbert W. Simons, Jean G. Jones
Publication
Bibliography note
Includes bibliographical references (pages 540-541) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent.
Contents
Understanding persuasion -- The study of persuasion -- The psychology of persuasion : basic concepts and principles -- Persuasion broadly considered -- The coactive approach -- Coactive persuasion -- Resources of communication -- Framing and reframing -- Cognitive shorthands -- Reasoning and evidence -- Context for persuasion -- Going public : delivering a presentation that persuades -- Persuasive campaigns -- Staging political campaigns -- Analyzing product advertising -- Talking through differences : persuasion in social conflicts -- Leading social movements -- More about ethics
Control code
FIEb16924332
Dimensions
25 cm.
Edition
Second edition.
Extent
xxx, 554 pages
Isbn
9780415965132
Media category
unmediated
Media MARC source
rdamedia.
Media type code
  • n
Other physical details
illustrations
System control number
(OCoLC)178206970

Library Locations

    • Badia FiesolanaBorrow it
      Via dei Roccettini 9, San Domenico di Fiesole, 50014, IT
      43.803074 11.283055
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