The Resource Persuasion in Self-improvement Books, by Jeremy Koay, (electronic resource)
Persuasion in Self-improvement Books, by Jeremy Koay, (electronic resource)
Resource Information
The item Persuasion in Self-improvement Books, by Jeremy Koay, (electronic resource) represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in European University Institute.This item is available to borrow from 1 library branch.
Resource Information
The item Persuasion in Self-improvement Books, by Jeremy Koay, (electronic resource) represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in European University Institute.
This item is available to borrow from 1 library branch.
- Summary
- ‘Positioned at the interface between ideology, discourse and text, Jeremy Koay’s exploration of self-improvement books provides a scholarly examination of the genre, scrutinising both the communicative intentions and textual means used by its writers.’ —Ian Bruce, Senior Lecturer, University of Waikato, New Zealand ‘In his book, Koay provides theoretically well-grounded inside view of self-improvement books based on both substantial and thoughtful analyses. A fascinating read.’ —Brian Paltridge, Professor of TESOL, University of Sydney, Australia This book investigates how persuasion relates to values in self-improvement literature, revealing the discursive practices used to persuade and engage their readers, and construct a credible persona. The author adopts a corpus-driven approach that encompasses an examination of genre analysis and linguistic features such as narrative, pronoun, grammar and structure. The book further draws on insights from original interviews with writers and readers of self-improvement books, as well as people who do not read the genre. It begins by providing a helpful overview of the concepts of ideology and genre. A brief history of self-improvement books and their values and assumptions provide the context for the analysis. Where relevant, linguistic features in self-improvement books are compared with other genres (e.g. academic text, conversation, news). This book will be of interest to students and scholars in the fields of linguistics, culture and media studies. Jeremy Koay is a New Zealand-based independent researcher and an education consultant at EduMaxi. His research interests include discourse analysis, English for specific purposes, genre studies, functional linguistics and applied linguistics.--
- Language
- eng
- Extent
- 1 online resource (XV, 86 pages)
- Contents
-
- Chapter 1. Introduction
- Chapter 2. What are self-improvement books?
- Chapter 3. What values underpin self-improvement books?
- Chapter 4. Persuasion in context
- Chapter 5. How do writers use language to gain readers’ trust?
- Chapter 6. How do writers engage their readers?
- 7. Conclusion
- Isbn
- 9783030121495
- Label
- Persuasion in Self-improvement Books
- Title
- Persuasion in Self-improvement Books
- Statement of responsibility
- by Jeremy Koay
- Language
- eng
- Summary
- ‘Positioned at the interface between ideology, discourse and text, Jeremy Koay’s exploration of self-improvement books provides a scholarly examination of the genre, scrutinising both the communicative intentions and textual means used by its writers.’ —Ian Bruce, Senior Lecturer, University of Waikato, New Zealand ‘In his book, Koay provides theoretically well-grounded inside view of self-improvement books based on both substantial and thoughtful analyses. A fascinating read.’ —Brian Paltridge, Professor of TESOL, University of Sydney, Australia This book investigates how persuasion relates to values in self-improvement literature, revealing the discursive practices used to persuade and engage their readers, and construct a credible persona. The author adopts a corpus-driven approach that encompasses an examination of genre analysis and linguistic features such as narrative, pronoun, grammar and structure. The book further draws on insights from original interviews with writers and readers of self-improvement books, as well as people who do not read the genre. It begins by providing a helpful overview of the concepts of ideology and genre. A brief history of self-improvement books and their values and assumptions provide the context for the analysis. Where relevant, linguistic features in self-improvement books are compared with other genres (e.g. academic text, conversation, news). This book will be of interest to students and scholars in the fields of linguistics, culture and media studies. Jeremy Koay is a New Zealand-based independent researcher and an education consultant at EduMaxi. His research interests include discourse analysis, English for specific purposes, genre studies, functional linguistics and applied linguistics.--
- Assigning source
- Provided by publisher
- http://library.link/vocab/creatorName
- Koay, Jeremy
- Image bit depth
- 0
- Literary form
- non fiction
- Nature of contents
- dictionaries
- Series statement
-
- Postdisciplinary Studies in Discourse
- Springer eBooks
- Springer eBooks.
- http://library.link/vocab/subjectName
-
- Discourse analysis
- Popular Culture
- Film genres
- Secularism
- Label
- Persuasion in Self-improvement Books, by Jeremy Koay, (electronic resource)
- Antecedent source
- mixed
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Color
- not applicable
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Chapter 1. Introduction -- Chapter 2. What are self-improvement books? -- Chapter 3. What values underpin self-improvement books? -- Chapter 4. Persuasion in context -- Chapter 5. How do writers use language to gain readers’ trust? -- Chapter 6. How do writers engage their readers? -- 7. Conclusion
- Control code
- 978-3-030-12149-5
- Dimensions
- unknown
- Extent
- 1 online resource (XV, 86 pages)
- File format
- multiple file formats
- Form of item
-
- online
- electronic
- Governing access note
- Use of this electronic resource may be governed by a license agreement which restricts use to the European University Institute community. Each user is responsible for limiting use to individual, non-commercial purposes, without systematically downloading, distributing, or retaining substantial portions of information, provided that all copyright and other proprietary notices contained on the materials are retained. The use of software, including scripts, agents, or robots, is generally prohibited and may result in the loss of access to these resources for the entire European University Institute community
- Isbn
- 9783030121495
- Level of compression
- uncompressed
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- Other physical details
- 3 illustrations
- Quality assurance targets
- absent
- Reformatting quality
- access
- Specific material designation
- remote
- System control number
- (OCoLC)1091242887
- Label
- Persuasion in Self-improvement Books, by Jeremy Koay, (electronic resource)
- Antecedent source
- mixed
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Color
- not applicable
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Chapter 1. Introduction -- Chapter 2. What are self-improvement books? -- Chapter 3. What values underpin self-improvement books? -- Chapter 4. Persuasion in context -- Chapter 5. How do writers use language to gain readers’ trust? -- Chapter 6. How do writers engage their readers? -- 7. Conclusion
- Control code
- 978-3-030-12149-5
- Dimensions
- unknown
- Extent
- 1 online resource (XV, 86 pages)
- File format
- multiple file formats
- Form of item
-
- online
- electronic
- Governing access note
- Use of this electronic resource may be governed by a license agreement which restricts use to the European University Institute community. Each user is responsible for limiting use to individual, non-commercial purposes, without systematically downloading, distributing, or retaining substantial portions of information, provided that all copyright and other proprietary notices contained on the materials are retained. The use of software, including scripts, agents, or robots, is generally prohibited and may result in the loss of access to these resources for the entire European University Institute community
- Isbn
- 9783030121495
- Level of compression
- uncompressed
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- Other physical details
- 3 illustrations
- Quality assurance targets
- absent
- Reformatting quality
- access
- Specific material designation
- remote
- System control number
- (OCoLC)1091242887
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.library.eui.eu/portal/Persuasion-in-Self-improvement-Books-by-Jeremy/o8QX5ubWfNc/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.library.eui.eu/portal/Persuasion-in-Self-improvement-Books-by-Jeremy/o8QX5ubWfNc/">Persuasion in Self-improvement Books, by Jeremy Koay, (electronic resource)</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.library.eui.eu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.library.eui.eu/">European University Institute</a></span></span></span></span></div>