Coverart for item
The Resource Innovation renaissance : defining, debunking, and demystifying creativity, John E. Ettlie, (electronic resource)

Innovation renaissance : defining, debunking, and demystifying creativity, John E. Ettlie, (electronic resource)

Label
Innovation renaissance : defining, debunking, and demystifying creativity
Title
Innovation renaissance
Title remainder
defining, debunking, and demystifying creativity
Statement of responsibility
John E. Ettlie
Creator
Subject
Language
eng
Summary
"Innovation is not easy. Understanding the liability of newness but the potential for greatness is the central theme of this work. Innovation Renaissance explores and debunks the myths that have arisen from the proliferation of misleading and often confusing popular press treatments of creativity and innovation. Examples include the notion that successful entrepreneurs are winners because they are innovative-whereas creativity and business start-up acumen are not the same, and are rarely paired-or the idea of disruptive technology, which has now become the buzzword equivalent to radical new technology products or services, despite the fact that new technologies tend to offer simple, limited-capability products or services to satisfy overlooked customer demand. The popularity of open innovation has spawned assumptions, like the idea that crowdsourcing will increase the number of truly new ideas-but in fact the more novel these ideas, the less likely they are to be adopted by incumbent firms because they are less familiar. Starting by defining innovation and the theories that have arisen surrounding it, Ettlie considers individual creativity and innovativeness, radical innovation, new products, new services, process innovation and information technology. There is special emphasis on neglected topics such as the dark side of the innovation process-the unintended consequences of new ventures. Finally, the last chapter of the book summarizes a prescriptive model of the innovation process and attempts to answer the question: what causes innovation? Three major constructs are explored: leadership, enhancing capabilities and integration. This informative and unique text is designed as a resource for postgraduate students, academics and professionals deeply committed to understanding and working through the innovation process. The book includes an introduction to the subject before moving on to an in-depth study of emerging evidence and topics in the field"--
Assigning source
Provided by publisher
http://library.link/vocab/creatorName
Ettlie, John E.,
Dewey number
658.4
Illustrations
illustrations
Index
index present
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Series statement
T&F EBS eBooks
http://library.link/vocab/subjectName
  • Technological innovations
  • Creative ability
  • Entrepreneurship
Label
Innovation renaissance : defining, debunking, and demystifying creativity, John E. Ettlie, (electronic resource)
Link
https://eui.idm.oclc.org/login?url=https://www.taylorfrancis.com/books/9780429402326
Instantiates
Publication
Copyright
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
9780429402326
Dimensions
unknown
Extent
1 online resource
Form of item
online
Isbn
9781138392175
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Specific material designation
remote
System control number
(OCoLC)1117877213
Label
Innovation renaissance : defining, debunking, and demystifying creativity, John E. Ettlie, (electronic resource)
Link
https://eui.idm.oclc.org/login?url=https://www.taylorfrancis.com/books/9780429402326
Publication
Copyright
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
9780429402326
Dimensions
unknown
Extent
1 online resource
Form of item
online
Isbn
9781138392175
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Specific material designation
remote
System control number
(OCoLC)1117877213

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