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The Resource Designing and conducting survey research : a comprehensive guide, Louis M. Rea, Richard A. Parker

Designing and conducting survey research : a comprehensive guide, Louis M. Rea, Richard A. Parker

Label
Designing and conducting survey research : a comprehensive guide
Title
Designing and conducting survey research
Title remainder
a comprehensive guide
Statement of responsibility
Louis M. Rea, Richard A. Parker
Creator
Contributor
Author
Subject
Language
eng
Summary
"This book is a comprehensive, practical guide to conducting survey research. The book covers all major components of the method, including construction of the instrument, administration of the process, and analysis and reporting of results. The authors de-mystify statistics and enable readers to conduct a sample survey research project from initial conception of the research focus to the preparation of the final report, including basic statistical analysis of the data"--
Assigning source
Provided by publisher
Cataloging source
DLC
http://library.link/vocab/creatorName
Rea, Louis M
Illustrations
illustrations
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1947-
http://library.link/vocab/relatedWorkOrContributorName
Parker, Richard A.
http://library.link/vocab/subjectName
  • Sampling (Statistics)
  • Social surveys
  • Social sciences
Label
Designing and conducting survey research : a comprehensive guide, Louis M. Rea, Richard A. Parker
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier MARC source
rdacarrier.
Content category
text
Content type MARC source
rdacontent.
Contents
pt. 1. Developing and administering questionnaires. An overview of the sample survey process -- Designing effective questionnaires: basic guidelines -- Developing survey questions -- Using focus groups in the survey research process -- pt. 2. Ensuring scientific accuracy : Descriptive statistics: measures of central tendency and dispersion -- The theoretical basis of sampling -- Confidence intervals and basic hypothesis testing -- Determining the sample size -- Selecting and obtaining a representative sample -- pt. 3. Presenting and analyzing survey results. Analyzing cross-tabulated data -- Testing the difference between means -- Regression and correlation -- Preparing an effective final report
Control code
FIEb17590322
Dimensions
24 cm.
Edition
Fourth edition.
Extent
xvii, 332 pages
Isbn
9781118767030
Media category
unmediated
Media MARC source
rdamedia.
Other physical details
illustrations
System control number
(OCoLC)885982830
Label
Designing and conducting survey research : a comprehensive guide, Louis M. Rea, Richard A. Parker
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier MARC source
rdacarrier.
Content category
text
Content type MARC source
rdacontent.
Contents
pt. 1. Developing and administering questionnaires. An overview of the sample survey process -- Designing effective questionnaires: basic guidelines -- Developing survey questions -- Using focus groups in the survey research process -- pt. 2. Ensuring scientific accuracy : Descriptive statistics: measures of central tendency and dispersion -- The theoretical basis of sampling -- Confidence intervals and basic hypothesis testing -- Determining the sample size -- Selecting and obtaining a representative sample -- pt. 3. Presenting and analyzing survey results. Analyzing cross-tabulated data -- Testing the difference between means -- Regression and correlation -- Preparing an effective final report
Control code
FIEb17590322
Dimensions
24 cm.
Edition
Fourth edition.
Extent
xvii, 332 pages
Isbn
9781118767030
Media category
unmediated
Media MARC source
rdamedia.
Other physical details
illustrations
System control number
(OCoLC)885982830

Library Locations

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      43.803074 11.283055
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