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The Resource Content analysis : an introduction to its methodology, Klaus Krippendorff

Content analysis : an introduction to its methodology, Klaus Krippendorff

Label
Content analysis : an introduction to its methodology
Title
Content analysis
Title remainder
an introduction to its methodology
Statement of responsibility
Klaus Krippendorff
Creator
Subject
Language
eng
Summary
Since the publication of the first edition of Content Analysis: An Introduction to Its Methodology, the fabric of contemporary society has undergone a radical transformation: the ongoing information revolution. Today, content analysis has become an efficient alternative to public opinion research--a method of tracking markets, political leanings, and emerging ideas, a way to settle legal disputes, and an approach to explore individual human minds. The Third Edition offers the ideal sourcebook for the history and core principles of content analysis as well as an essential resource for present and future studies. Organized into three parts, the book examines the conceptual and methodological aspects of content analysis as well as tracing several paths through content analysis protocols. References to The Content Analysis Reader provide easy access to canonical examples to enrich the reader's experience. This edition expands the coverage of computer aided content analysis and discusses the principles underlying the analysis of the huge volumes of electronic texts increasingly available from social media and the internet (so-called "big data"). Krippendorff condenses the methodological requirements and conceptual opportunities of content and text analysis into a practical guide, incorporating his experiences as researcher, teacher, and consultant to academic and commercial projects, and providing readers with an entry into the use of the research method. A glossary of technical terms provides a further understanding of relevant concepts.--
Assigning source
Provided by Publisher
Cataloging source
DLC
http://library.link/vocab/creatorName
Krippendorff, Klaus
Dewey number
401.4
Illustrations
illustrations
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
Content analysis (Communication)
Label
Content analysis : an introduction to its methodology, Klaus Krippendorff
Instantiates
Publication
Bibliography note
Includes bibliographical references (pages 365-389) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent.
Contents
  • Part I:
  • Conceptualizing content analysis -- 1. History -- 2. Conceptual foundation -- 3. Uses and inferences -- Part II: Components of content analysis -- 4. The logic of content analysis designs -- 5. Unitizing -- 6. Sampling -- 7. Recording/coding -- 8. Data languages -- 9. Analytical constructs -- Part III: Analytical paths and evaluative techniques -- 10. Analytical/representational techniques -- 11. Reliability -- 12. Computer aids -- 13. Validity -- 14. A practical guide
Control code
FIEb13940107
Dimensions
26 cm.
Edition
Second edition.
Extent
xxiii, 413 pages
Isbn
9780761915447
Media category
unmediated
Media MARC source
rdamedia.
Media type code
  • n
Other physical details
illustrations
System control number
(OCoLC)52520386
Label
Content analysis : an introduction to its methodology, Klaus Krippendorff
Publication
Bibliography note
Includes bibliographical references (pages 365-389) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier.
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent.
Contents
  • Part I:
  • Conceptualizing content analysis -- 1. History -- 2. Conceptual foundation -- 3. Uses and inferences -- Part II: Components of content analysis -- 4. The logic of content analysis designs -- 5. Unitizing -- 6. Sampling -- 7. Recording/coding -- 8. Data languages -- 9. Analytical constructs -- Part III: Analytical paths and evaluative techniques -- 10. Analytical/representational techniques -- 11. Reliability -- 12. Computer aids -- 13. Validity -- 14. A practical guide
Control code
FIEb13940107
Dimensions
26 cm.
Edition
Second edition.
Extent
xxiii, 413 pages
Isbn
9780761915447
Media category
unmediated
Media MARC source
rdamedia.
Media type code
  • n
Other physical details
illustrations
System control number
(OCoLC)52520386

Library Locations

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