The Resource Anomalies in estimates of cross-price elasticities for marketing mix models : theory and empirical test, Andre Bonfrer, Ernst R. Berndt, Alvin Silk, (electronic resource)

Anomalies in estimates of cross-price elasticities for marketing mix models : theory and empirical test, Andre Bonfrer, Ernst R. Berndt, Alvin Silk, (electronic resource)

Label
Anomalies in estimates of cross-price elasticities for marketing mix models : theory and empirical test
Title
Anomalies in estimates of cross-price elasticities for marketing mix models
Title remainder
theory and empirical test
Statement of responsibility
Andre Bonfrer, Ernst R. Berndt, Alvin Silk
Creator
Contributor
Subject
Language
eng
Member of
Cataloging source
IT-FiEUI
Index
no index present
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
Series statement
NBER working paper series
Series volume
no. 12756
Label
Anomalies in estimates of cross-price elasticities for marketing mix models : theory and empirical test, Andre Bonfrer, Ernst R. Berndt, Alvin Silk, (electronic resource)
Link
http://ezproxy.eui.eu/login?url=http://papers.nber.org/papers/
Instantiates
Publication
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier.
Content category
text
Content type code
txt
Content type MARC source
rdacontent.
Control code
FIEb13471697
Form of item
electronic
Media category
computer
Media MARC source
rdamedia.
Media type code
c
Specific material designation
remote
System control number
(OCoLC)76969200
Label
Anomalies in estimates of cross-price elasticities for marketing mix models : theory and empirical test, Andre Bonfrer, Ernst R. Berndt, Alvin Silk, (electronic resource)
Link
http://ezproxy.eui.eu/login?url=http://papers.nber.org/papers/
Publication
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier.
Content category
text
Content type code
txt
Content type MARC source
rdacontent.
Control code
FIEb13471697
Form of item
electronic
Media category
computer
Media MARC source
rdamedia.
Media type code
c
Specific material designation
remote
System control number
(OCoLC)76969200

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